Hotel transylvania 3

We wanted to highlight the family aspect of this license as it aligns perfectly with Happy Meal’s goals to create together moments at the dinner table, so we’ve created a box that features all of the main characters.

And to make the entire family feel like part of the Hotel Transylvania gang, we’ve included a fun on-the-box prop so kids can show off their Murray the mummy grin - and find their very own monster name!

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On-the-box activity

 
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The key visual

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TVC

The above the line agency then used the idea from the box and incorporated it into the TVC.